SMBU 9774: Selling and Sales Management
Stage 2
Robin Pugh

Basic Information

Number of Outcomes3
Number of Outcomes Assessed3
Assessment FrequencyEvery class session
Analysis FrequencyEvery class session
Detail LinkLink

Course Information

Number of Course Sections1
Number of Instructors1

Assessment Methods

MethodsIn-class assessments included presentations and critiques -- students review and discuss what worked and what needed adjustment; pop surveys, three-on-one interviews and direct observations.

Future Plans

TermTo be assigned by coordinator
ActivitiesRevision of outcomes and assessment methods (measurements), Assessment (measurement) of outcomes, Analysis and discussion of assessment data and next steps, Implementation of planned changes and reassessment
DetailsNo answer
HighlightsOnline, electronic, social media, social networking, website and email communications have made a profound mark on successful selling and sales management approaches in our current business climate. Students in my courses will always receive real-time information and exposure to these powerful sales and marketing tools of the trade.

Back to Overview