Certificate of Achievement (credit: usually 18 or more units) Retail Management
Stage 1
Tentative Future Assessment Plans
| Assessment Term | Fall 2013 |
|---|---|
| Assessment Activities | Attend WAFC meetings to brainstorm recruitment methods with local employers. |
| Assessment Details | The Western Association of Food Chains (WAFC) sponsors the Retail Management Program at CCs in multiple states. http://www.wafc.com/programs/CC_CommunityColleges.html We do not know of any students in the Retail Management program as CCSF does not have any way of asking students to declare their intentions. I get maybe one call a month from a potential student. Last year a student I didn't even know came to me asking to sign off on his certificate. Yay! Except he didn't work for the WAFC. There may be a few, however, the sponsoring organizations (WAFC-member retailers such as Safeway) complain that enrollment from their employees is very low. So, until I have a way of tracking enrollment, while the program is technically open and I do attend meetings and presentations on behalf of CCSF, there isn't much to track. |
ILO Alignment and Assessment Plans
| I.A. Use reason and creativity... | Analyze market opportunities Use the principles of consumer behavior to create a buying experience that will build loyal customers Analyze business profitability |
|---|---|
| I.B. Apply diverse viewpoints... | Use the principles of consumer behavior to create a buying experience that will build loyal customers Recruit and manage people Manage supplier relationships |
| I.C. Locate, retrieve, and evaluate information... | Analyze market opportunities Analyze business profitability |
| Fall 2013 ILO Assessment Plans | We don't currently plan to be conducting any program-level SLO assessments in Fall (as indicated earlier) |
SLO Details Storage Location
ELECTRONIC COPY - In my electronic filing system (hard drive or web server)
Additional Highlights
The good news is that this has forced us, and CCSF to address real limitations in our IT capabilities.A student should be able to at least declare an intent for a specific major/certificate so they can hear from the appropriate program coordinator.
That said, the employers themselves also want to promote the program but it is difficult for them to convince employees to sign up. This is a program-wide issue - no college is successful and so there aren't any best practices to leverage.
I continue to promote it, make sure brochures are at all local member retailers, keep brochures at Financial Aid and Student Counseling, make sure students at the beginning of the semester in all related classes know about it...
Theoretically there is no cost to maintaining the program. Eliminating it would eliminate a good excuse to call and connect with local retailers, so I would recommend keeping it just for that purpose.