SMBU 9421: Successful Sales
Stage 2
Robin Pugh

Basic Information

Number of Outcomes8
Number of Outcomes Assessed8
Assessment FrequencyEvery semester
Analysis FrequencyEvery semester
Detail LinkLink

Course Information

Number of Course Sections1
Number of Instructors1

Improvement Details

DetailsCreated and implemented new syllabus including student learning outcomes, interactive course material, large- and small-group activities, multimedia materials and end of course practice of sales techniques, role-playing and review.

Assessment Methods

MethodsIn our non credit, one evening coursework we complete our course meeting by making sure we engage in small- and large-group review, integration and practice of concepts to assess comprehension and promote understanding and use of successful selling techniques and methods.

Assessment Data Discussion and Analysis

TermFall 2013
How and With WhomData discussion, review and analysis was with students, colleagues and employers.
Number Assessed10
Data SummaryThe assessments occur during the evening of the course and subsequent to the course with the colleagues, other faculty members and employers. They are conversational and involve review of the outcomes. Our benchmark goal is to have 90% of the students in the single evening class understand, integrate and communicate the SLOs that are established for that evening's course.
Planned ImprovementsThis semester I will implement a written assessment for all rubric elements for our evening's capstone assignment, which reviews and integrates the successful selling concepts.
Program Review LinkNo answer

Future Plans

TermSpring 2014
ActivitiesAnalysis and discussion of assessment data and next steps
DetailsNo answer
HighlightsNo answer

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